Project scope
Logo design
Book layout
Print collateral design
Web design
Illustration
Digital asset creation
Angie Who
Parent-friendly kid folk music based in Sydney, Australia
Phase 1 - Lockdown Family Music
Angie Who invested in rebranding, website refresh, and print collateral to coincide with the launch of her sophomore album. Unforeseeably, the release date coincided with the pandemic lockdowns when parents and children were stuck at home together. With this in mind, we considered ways to make the album and the artwork engaging for families via a lyric book and colouring pages.
I developed a signature pattern for her based on her original collage work. I also illustrated these as simple line contours from her key images, and designed marketing assets to maximise the impact of her digital album launch. Caregivers and kids everywhere danced, sang, and were thankful for music they could all enjoy while at home together.
Phase 2 - Vibrancy and Live gigs post-pandemic
The second album had great success and Angie Who’s Lullabye Club, preschool incursions, live shows, and other in-person events expanded rapidly in the year after lockdown ended. We completely rebuilt her website to improve functionality to around these live gigs, as well as communicate her charismatic, yet science-backed approach to her music.
Angie has now performed at Sydney Opera House, Finders Keepers Markets, Major Minor Music Awards, and more, and is successfully teaching families how to connect through the connecting practice of singing.

Phase 1
-
Honey Oh Be
I Love You The Most
Eat You Up
More Than That
The Bird Song
Let The Music Play
Lalelou
Fields of Green
Rub a Dub Dub
See You in the Morning
A Mother’s Prayer
Dreamboat
Note:
These songs were intended to be sung with your families. Singing together is a speedy way to bond, reduce stress levels and release those happy hormones. Come on, Sing along!

Angie Who at Sydney Opera House
Fun Fact: Angie streamed a digital performance
from the Sydney Opera House to debut the songs from this album
as part of engaging content during the pandemic.
Phase 2
-
Train is Coming
Waddaya Say
Hey Shadow
Nursery Rhyme Mash
One Million Dillions
Laces
Catch a Falling Star
Note:
These songs were intended to be sung with your families. Singing together is a speedy way to bond, reduce stress levels and release those happy hormones. Come on, Sing along!
Website
[One Million Dillions] “certainly didn't disappoint. Drawing on a range of influences including traditional jazz, blues and country she has created a sound that is nothing short of remarkable.”
Electric Kids Music - Dedicated to the promotion of the best independent music for kids worldwide.
Who?
“If you could somehow hear the sound sunlight makes as it strikes the first morning dew, we suspect it would sound like Angie Who.”
Benny Time
Angie Who at The Sydney Opera House
October 2020 | Digital Season
Knock Knock
Who’s there?
Singer + Songwriter + Song Sharer + Independent Artist + Collage Maker
Angie is a mama, music maker, song sharer and self-confessed nerd on the topic of music and the brain, recently completing a Diploma of Creative Arts & Health at The University of Tasmania and training with Singing Mamas UK. She is invested in the idea that magic things happen in our bodies, brains, families and communities when we sing together.
Lyrics
Lyrics
Music
Music
Events
Events
Colouring Pages
Colouring Pages
Who?
Who?
Selected Work